Who are we?

                               was created by Jay Blanchard, a wealth manager in Buffalo, NY. Jay created the program in memory of his mother who was taken from him at a young age. “We often appreciate and value the most that which we have lost and can never get back.” Early in Jay’s career, he made the conscious decision to work primarily with women. He chose this path because he recognized early on that women face unique challenges when it comes to preserving and growing their wealth and discovered there was an overwhelming need for financial information, specifically for female clients. His mission is to help all women feel more comfortable and confident about their finances so that they are better equipped to make informed decisions about their future.


It’s now more important than ever for women

to take charge of their finances.


We believe in taking the time to truly understand what it is you are looking for in an advisor and want you to feel comfortable with our financial investment and planning approach. It is important to make sure that we are a good fit for each other. We want you to be completely comfortable sharing what’s most important to you, what you value, what frustrates you, and where you think you can use the most help.


The true value of investments and financial planning can only be measured by the positive effect they have on people.

Wealth to Women


Jay Blanchard

I’m a financial advisor, entrepreneur, husband, father, and friend committed to helping you grow your financial wealth and bring you to financial freedom.
I lost my mom to breast cancer when I was quite young, and growing up without a mother made me value women even more. I see my mother’s face in every woman I have helped over the years.

I had been in the financial industry for quite some time before I developed Wealth to Women. It was the result of many requests and the obvious need, as I could see women were not getting the help and information they were looking for. I designed this program to be educational and meet women at their unique level of sophistication—whether that is just getting started or highly accomplished. Our goal is to nourish your roots of knowledge and help you grow a strong financial plan that you understand and have confidence in.


Shannon acts as Jay's right-hand woman. She has extensive knowledge of office management and company administration. She's often the first person you will speak to when you contact our Buffalo office. Her bright personality will make you feel welcome immediately! Shannon assists in account coordination, transfer of assets, and portfolio management. Her true passion for building relationships inspires our commitment to each of our client's dreams and desires. She is friendly, energetic, and makes it a priority to provide clients with services that go above and beyond the traditional financial advisory relationship. 

Shannon lives in Lockport with her husband and her daughter, Jaden, who is a gifted artist. She and her family love spending time outside with their three dogs Deja, Tovy and Luna. 

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Emily Birkemeier

Emily develops and executes Wealth to Women’s marketing campaigns both online and off. She uses her knowledge to create messages to connect us with people we can help. Through her experience and education in marketing, she has developed a creative mind and an enthusiastic approach to hard work. She is deeply passionate about changing the lives and futures of the women we assist.
Emily obtained her bachelor's from St. Bonaventure University in Business Marketing. In her free time, she enjoys going on walks with her dog and watching the sunsets. She also loves to travel and explore the world. 

Brittany Bannister

Brittany is an advocator, educator, and most importantly an ally to women looking to take charge of their financial futures. Her specialty involves planning wholistically through a values-based lens in order to uncover and acknowledge what is truly important to each individual in their overall plan. Brittany graduated Cum Laude from the University at Buffalo School of Management as a Provost Scholarship recipient with her BBA. After exposure to her father’s business in advising at another firm, she saw the opportunity to achieve her personal goals by dedicating herself to supporting women in achieving theirs. 


No stranger to excelling in typically male dominated environments, Brittany holds a second-degree black belt in Tae Kwon Do. She shared her passion for martial arts by teaching and inspiring others. She is an avid reader, and enjoys painting and jewelry making. She is a lover of baking, cooking, gardening, and returns to her martial arts roots by regularly kickboxing. She is a proud cat mother and prides herself on being the Cool Aunt to her four nieces and nephews. 

Financial Advisor, Adventurer, Philanthropist more...

May 2017, Jay began the world's longest and toughest self-supported bike race in the world, the Trans America Bike Race. He undertook this 4,200 mile, coast-to-coast bike trip with the purpose of raising awareness and money for the American Widow Project.


The American Widow Project (AWP) has served over 2,200 military widows since this organization was founded in 2007 by Taryn Davis, who lost her husband while he was serving in Iraq. AWP provides support to widows through programs designed to educate, empower, inspire, and assist in rebuilding their lives in the face of tragedy.

You’re just one step away from making your goals happen.